๐ ATLANTA, MEET COSM: The Dome That Eats Reality
Where Travel, Sports, and Soulful Sound Collide โ Only at Centennial Yards, ATL
๐ MINI-FAQ: FIRST TIME HEARING ABOUT COSM?
What is COSM?
A futuristic dome venue blending LED visuals, spatial audio, and real-time experiences โ no VR goggles needed.
Where is it?
Coming to Centennial Yards, Downtown Atlanta โ right between State Farm Arena, Mercedes-Benz Stadium, and CNN Center.
What can I see there?
NBA games, UFC fights, Cirque du Soleil, immersive concerts, space journeys, and art shows in 360ยบ.
How big is it?
About 70,000 square feet over three levels, featuring an 87-foot LED dome.
Can I rent it or host events?
Yes โ perfect for film premieres, investor parties, private viewings, or brand launches.
Is it expensive?
Expected to range from $25 to $75 per ticket, depending on the show.
๐ฅ WHAT IS COSM?
Imagine stepping inside a stadium-sized dream โ where sound has direction, visuals wrap 360 degrees, and your whole body feels the story.
COSM is a new breed of immersive entertainment venue powered by:
A 12K, 87-foot diameter LED dome
Zone-based 3D spatial audio, targeted per seat
Bass-vibrating floors that recreate the roar of a rocket or the thump of a bass drop
"This is better than reality." โ Dana White, UFC President (via former CEO Steve Winn)
You donโt need headsets or VR goggles. COSM makes immersion natural. You just walk in โ and the world bends around you.
๐ฅ How they get those live event camera angles
๐ฅ COSM CEO on CNBC Discussing NBC Partnership
๐ฅ The Matrix in Shared Reality | YouTube
๐ก WHO BUILT COSM โ AND WHY?
COSM was founded in 2020 by Dallas-based Mirasol Capital, led by billionaire Steve Winn, founder of RealPage. The company was born out of strategic acquisitions in:
Spatial computing
Specialty engineering
Immersive video production
Its CEO and President, Jeb Terry, is a former NFL player turned tech innovator who envisioned COSM as a global platform for next-gen entertainment.
This is not a science experiment โ itโs a full-fledged startup with serious backing and a replicable business model.
๐ WHERE ARE COSM VENUES LOCATED?
COSM has launched or planned the following venues:
โ Los Angeles (Hollywood Park) โ Adjacent to SoFi Stadium, built to integrate live sports, concerts, and cinematic experiences.
โ Dallas (Grandscape in The Colony) โ Deep ties to Dallas through Steve Winn. Construction is well underway.
๐ Atlanta (Centennial Yards) โ The third major venue, currently in development in one of the most ambitious downtown projects in the U.S.
๐ Cleveland (Coming Soon) โ Announced as part of Bedrock's Rock Block development
COSM aims to scale globally as a franchise-ready immersive entertainment network.
๐๏ธ COSM + CENTENNIAL YARDS + 2026 WORLD CUP
Centennial Yards is a $5 billion downtown Atlanta redevelopment spanning 50 acres. COSMโs Atlanta venue will sit at the nexus of:
Mercedes-Benz Stadium
State Farm Arena
Georgia World Congress Center
CNN Center
Reverb by Hard Rock Hotel
MARTA and the Airport
This area is also designated as an official 2026 FIFA World Cup Fan Zone, and COSM is a perfect candidate for:
Immersive 360ยบ World Cup viewing
Interactive stat overlays, global live streams, and fan-centric programming
The integration of COSM into Centennial Yards is expected to make Atlanta a world leader in immersive fan experience.
"Cosmโs experience is unparalleled, using its Shared Reality technology to provide guests with front-row access to global events from Downtown Atlanta at Centennial Yards," said Brian McGowan, the president of Centennial Yards. "With existing, world-class sports venues and the addition of Cosm, we believe Centennial Yards will become the center of gravity for entertainment in Atlanta, connecting people of all ages with an incredible combination of sporting events, music, bars, restaurants and retail."
๐ง TECH BREAKDOWN: WHAT POWERS COSM?
COSM combines multiple bleeding-edge technologies:
12K x 12K resolution LED dome (brighter than any cinema)
3D spatial audio system with pinpoint sound targeting
Real-time rendering engines used in video games and VR
Low-latency sync with live events and broadcasts
Interactive capabilities (future potential for gesture, voice, or mobile interaction)
Vibrational flooring synced with explosions, drops, or touchdowns
๐ WHAT DOES THE AUDIENCE EXPERIENCE?
When you walk into COSM, youโre wrapped in:
360ยบ visuals above and around you
Sound from any direction, including whispers behind your ear
Physical bass and haptic immersion โ your whole body feels involved
Emotionally-tuned programming โ everything from NBA games to Mars landings feels personal
๐๏ธ PRACTICALS: SEATING, FOOD, EVENTS
The Atlanta COSM dome is expected to be 70,000 sq ft across three levels, seating 500โ750 people per show.
Food and drink will be available via elevated concessions and VIP lounges.
COSM venues can be privately rented for:
Brand launches
Film and album premieres
Investor or high-profile events
Pricing has not been formally published, but expect costs comparable to premium cinema and live entertainment experiences (likely $25โ$75/ticket).
๐ฌ WHAT KIND OF CONTENT WILL BE SHOWN?
Live sports (NBA, UFC, FIFA, etc.) via partnerships with ESPN, FOX Sports, NBC Sports, and more
Concerts and album premieres
Immersive Cirque du Soleil shows
Experiential art installations by global creatives
Space documentaries, nature films, science journeys
Exclusive COSM-created content
Regular Hollywood films may be shown occasionally, but COSMโs strength lies in custom-curated content designed for full-dome immersion.
๐ธ INVESTMENT & BUSINESS MODEL
COSM is building a replicable venue model, much like IMAX or Topgolf. Revenue streams include:
Ticketed experiences
Licensing to leagues and artists
Corporate partnerships
Event hosting
Future interactive advertising
With strong demand for location-based experiences, COSM is positioned to ride the convergence of:
Live sports
Immersive tech
Post-pandemic demand for shared entertainment
After a long and careful selection process, during which we tried to get as much information as possible, the company Cosm finally won. Their technology met the strict requirements of the international evaluation commission โ and weโre proud that the worldโs highest quality display system is now home to Prague Planetarium, the first and only planetarium powered by this best-in-class technology.
โ Jakub Rozehnal, Director, Prague Observatory and Planetarium
Backed by Steve Winnโs Mirasol Capital, it has the leadership, funding, and execution playbook to grow quickly.
๐ WHY ATLANTA SHOULD PAY ATTENTION
This isnโt just another attraction. COSM is an economic catalyst.
It can anchor tourism, media production, and tech culture
It gives Georgia creators a platform for next-gen storytelling
It offers investors, athletes, and entertainers a new canvas for audience connection
โThe Dome is the gateway drug to the future of entertainment.โ โ William โOGGHYโ Liles, Publisher of The Yโallywood Reporter and Immersive Musical Artist
COSM in Atlanta isnโt just entertainment โ itโs the arrival of a new medium.
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